What Do Newsletter Readers Like and Don't Like?
By Nelson Tan
It is imperative you must know about this sooner or later. If you are into e-zine publishing right now, this set of criteria will significantly enable you to tweak your layout and presentation to suit your subscribers' taste in general. It's brief but better than nothing.
Newsletter readers like:
-Easy-to-skim designs -Short articles -Interesting subjects -Good visuals -Calendars -Bulleted lists -Content telling how to make money/save time -Offers and benefits
Newsletter readers don't like:
-Intimidating pages -Disorganized information -Long, continuing articles -Overly frequent mailings -Irrelevant content -Impersonal tone -Receiving multiple copies -Chaotic page design -Too many pages
About the Author
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| Nelson Tan, Internet Mastery Center Blk 539, Serangoon North Ave. 4, #03-37 Nerstrand, MN 55053 65-90271300
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