Advertising  Promote Your Business
Cost Report

Marketing: 15 Years Later

Never in history has it been so hard to market your business, let alone what avenues to take to do so. First, the most important piece is your identity - a logo/brand only recognizable as your business. Once you have created this, the next step is having a website created that is 1) functional on a mobile device and 2) claimed and distributed throughout all the Search Engines. It's one thing to have a website, it's another to have one found and visible when searching for your business.

Once established, there's options for marketing websites through:

- Ad Words (Google, Yahoo, Bing, etc.)

- Search Engine Optimization

- Online Display (Banner Ads)

Just having the website alone can work in small areas, but in larger markets, there's a BIG playing field and to stay competitive you bid for placement in your industry. Regardless, Hibu, Google's largest premier partner in North America, can set any sized business into a program that makes them visible and searchable at a fraction of what it cost many years ago to get in the Yellowbook. There's still a small place for the original print directories throughout various markets in the US. Even having a small ad or a bold listing may be cost effective, if it works in conjunction with all of the online solutions. Directories, online directories, mobile and desktop websites, and search engine marketing work together to assure your business can be found EVERYWHERE, even if you have a limited budget.

Be the first to find this article helpful.

About the Author

Bonnie Tapscott, hibu
Spokane, WA 99208

Contact Author: request info

If you would like to re-print this article, please contact the author.
Need someone to help you with your internet advertising? Get quotes from local professionals.
Find Internet Advertisers

Related Topics

In Demand Content
Resonate with your core markets through researching and promoting what is more important...

What Do Newsletter Readers Like and Don't Like?
The dos and don'ts to creating the perfect newsletter.

How to Use Twitter to Generate Traffic
Twitter is still a relatively new social networking site, and part of the reason is its...

How to Start Your Own Affiliate Program and Get an Instant Army of Affiliates
If you have a product that you want to sell, whether it's an e-book, audio or video,...

How To Index And Maintain Your Pages In The Search Engines
Here are 7 things you can do to prevent your web pages from getting de-indexed ever again.

Need someone to help you with your internet advertising? Get quotes from local professionals.

Other Related Topics

How to Geo Target Ads for Localized Leads
Discover how to localize website content and geo target your AdWords campaign to better...

How to Create an Effective Newsletter
Discover how to create the perfect newsletter that attracts repeat readership and sales!

Look What Google Has to Say About hibu!
Take a look at what Google has to say about hibu, Google's longest standing, trusted,...

Marketing Spas with Local SEO
Local SEO is the most basic digital strategy for marketing spas online. The best part...

Don't Forget the Human Touch. Customer Service Before the Sale.
Customers know what they want. Salespeople think they know what customers want. The one...

Editorial Disclaimer: The views expressed in articles published on this website are those of the authors alone. They do not represent the views or opinions of this website or its staff. The articles on this site do not constitute a recommendation or endorsement with respect to any views, company, or product. Authors affirm that article submissions are their original content or that they have permission to reproduce.

Free Cost Estimates   |   Advertising Agencies Directory   |   Advertising Cost Report   |   Free Business Listing

All users of are subject to our terms of use.

Home   |   Articles & Videos   |   Affiliates   |   Networking Groups   |   Search by Category

Terms of Use   |   Privacy   |   Partner Network   |   California Do Not Sell My Info   |   About Us   |   Contact Us   |   Member Login

©2003-2022 - VentureStreet, LLC

Join Our Business Network